Listing Agents: Get Out In Front of Competitive Listings
Posted by Daniel Bryan | Filed under General, Real Estate, Web Design
When you’re marketing a new property there are going to be other similar listings (generally referred to as “comps”) in the same price range and the same general region. With more than 80% of home buyers using the internet to conduct their home search, it’s a given that those comps are going to show up when your potential buyers search the MLS. Most real estate agents ignore these listings, but if you know your potential buyers are going to see these listings, why not take the time to compare and contrast your listing to these comps while you have the buyer’s attention?
Tags: Comps, Listings, Property Marketing, Real Estate